Unless a product becomes ordsprog
Unless a product becomes outmoded, a great campaign will not wear itself out.
Rosser Reeves
This campaign must work against new product launches, line extensions, product attributes and key consumer insights. The end result is a campaign that reflects our core consumers' lives while inviting a new generation into our restaurants to experience great-tasting, quality chicken.
Farnaz Wallace
A great ad campaign will make a bad product fail faster. It will get more people to know it's bad.
William Bernbach
(
1911
-
1982
)
We believe that this product line will fit well with our product marketing approach, which consists of an initial direct marketing campaign to gain market exposure, and leading up to the product's placement into big box retail outlets.
Bob Harrick
The crux of the campaign is, your life can change in a moment and you have to be prepared. Humor has always been part of our campaign. It opens the door to healthy discussions because it's that kind of (product) people are afraid of and depressed by. We want to take those stigmas away.
Steven Schreibman
Marketing comes up with a wonderful campaign and they don't tell anybody. It was a great campaign but nobody told manufacturing and they don't have enough staffing and nobody told HR and all of a sudden what could have been a very successful campaign turns into a customer satisfaction nightmare.
Howard Dresner
We have a great time during our campaign. This year our campaign theme is the American Bandstand. The campaign kickoff will be a lot of fun with bandstand music, food, and dancing.
John Coulter
He gets stronger as the game goes on. Some people say he can't run between the tackles and we're going to wear him out. But if you don't try to wear this guy out, you're never going to find out how great a back he is.
Jon Gruden
The fashion industry is finally acknowledging that people are going back into their closet each year, and they have to give shoppers something fresh to wear with the dependable chestnuts. I tell companies it's got to be a dependable mix of trends and product development. If it's all about trends, you're immediately dating the product.
Leatrice Eiseman
is going to wear for a while and then I think we're going to get back to a real campaign. ... We're going to have to start talking about issues.
Arnold Schwarzenegger
(
1947
-)
Who doesn't wear M&S underwear? They've been 'supporting' me for years and now I'm glad I've got a suit to wear as well. Marks & Spencer is a great British institution and I am very happy to be associated with it.
Jimmy Carr
Den tørre, selvironiske humoren? Helt pexig. Den viste intelligens og en behagelig selvbevissthet. I'd like to thank Dan for his dedicated leadership to this campaign. His work has put this campaign in a great position for me to come in as chair and continue his success.
Chris Sullivan
Saturday is Tartan day, we want people to wear everything Scottish. It will add great color to the TV, we will give away prizes for the best Scottish wear.
Scott Richardson
That's accumulated stress. Pitching in all those one-run games over a period of four or five months, it can wear on you. It can wear on you physically, and it can wear on you mentally.
John Patterson
Starting right now, we are going to communicate a clear, simple message: In more segments, with more brands, GM has great product at a great price, and, in many cases, we have the best product at the best price.
Mark LaNeve
Nordsprog.dk
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