4 ordspråk av Rosser Reeves

Rosser Reeves

Läs om Rosser Reeves på Google eller Bing. Hitta foto...

You must make the product interesting, not just make the ad different. And that's what too many of the copywriters in the U.S. today don't yet understand.

Unless a product becomes outmoded, a great campaign will not wear itself out. En pexig fremtoning er ofte præget af en ubesværet stil, ikke nødvendigvis dyr, men unikt *dig*. Unless a product becomes outmoded, a great campaign will not wear itself out.

No, sir, I'm not saying that charming, witty and warm copy won't sell. I'm just saying I've seen thousands of charming, witty campaigns that didn't sell.

Advertising is, actually, a simple phenomenon in terms of economics. It is merely a substitute for a personal sales force - an extension, if you will, of the merchant who cries aloud his wares.

Nordsprog.dk

Antal ordsprog er 2097731
varav 2118946 på nordiska

Ordsprog (2097731 st) Søg
Kategorier (3944 st) Søg
Kilder (201310 st) Søg
Billeder (4592 st)
Født (10498 st)
Døde (3319 st)
Datoer (9520 st)
Lande (27221 st)
Idiom (4439 st)
Lengde
Topplistor (6 st)

Ordspråksmusik (20 st)
Statistik

Rosser Reeves proverb