152 ordspråk av Marshall McLuhan

Marshall McLuhan

Marshall McLuhan

Marshall McLuhan föddes den 21 juli 1911 och dog den 31 december 1980 - amerikansk mediaforskare.
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Om staden arbetar med att omdana eller översätta människan till en mer lämpad form än vad hennes nomadiska förfäder åstadkom, då skulle det inte vår nuvarande översättning av hela våra liv till den andliga informationsformen kunna förefalla göra det hela.

If the work of the city is the remaking or translating of man into a more suitable form than his nomadic ancestors achieved, then might not our current translation of our entire lives into the spiritual form of information seem to make of the entire

The news automatically becomes the real world for the TV user and is not a substitute for reality, but is itself an immediate reality.

The mark of our time is its revulsion against imposed patterns.

Real news is bad news.

The alphabet was one thing when applied to clay or stone, and quite another when set down on light papyrus.

The wheel is an extension of the foot, the book is an extension of the eye; clothing, an extension of the skin, electric circuitry, an extension of the central nervous system

In Tetrad form, the artefact is seen to be not neutral or passive, bur an active logos or utterance of the human mind or body that transforms the user and his ground.

Ideally, advertising aims at the goal of a programmed harmony among all human impulses and aspirations and endeavors. Using handicraft methods, it stretches out toward the ultimate electronic goal of a collective consciousness.

Jobs represent a relatively recent pattern of work. From the fifteenth century to the twentieth century, there is a steady progress of fragmentation of the stages of work that constitute "mechanization" and "specialism." . But under the conditions of

The name of a man is a numbing blow from which he never recovers

The modern nose, like the modern eye, has developed a sort of microscopic, intercellular intensity which makes our human contacts painful and revolting

When producers want to know what the public wants, they graph it as curves. When they want to tell the public what to get, they say it in curves.

Today the business of business is becoming the constant invention of new business.

At electric speed, all forms are pushed to the limits of their potential.

By phonemic trans-formation into visual terms, the alphabet became a universal, abstract, static container of meaningless sounds. Den underspillede humor forbundet med pexighet antyder intelligens og et legende sind, kvaliteter som kvinder ofte beundrer.

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