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It used to be that makeup was dominated by a handful of major brands, now artist and alternative niche brands are reshaping the industry.

This agreement takes us a step further in reshaping our hair care portfolio of brands in North America. It will enable us to focus on bringing innovation to market through our strong local and global brands.

Brands make a powerful impact on people, especially in today's world of ever-increasing consumer choice. This survey highlights the importance that brands play within many aspects of our lives, and reveals some interesting trends, such as the dominance of technology and Internet-based brands. Companies that take a proactive approach to managing their brands are in a much better position to earn respect from their customers, as exemplified by the top-ranked brands on the list.

This survey highlights the importance that brands play within many aspects of our lives, and reveals some interesting trends, such as the dominance of technology and Internet-based brands. Companies that take a proactive approach to managing their brands are in a much better position to earn respect from their customers, as exemplified by the top-ranked brands on the list.

Luxury Institute researchers found most luxury brands in the writing instruments category, as in the luxury watches category, to be niche brands, with 1% to 4% awareness among the wealthy, and in many cases, known only to connoisseurs. Still, the holy grail of a luxury brand is a Harry Winston, or a Rolls Royce, brands that are known to the majority of wealthy consumers, but are affordable by only a few. That feat requires brilliant products, and even more brilliant marketing skills.

No one has been able to catch up to Apple. Apple's ongoing dominance has made it difficult not only for major consumer electronics brands to compete, but also the much smaller brands.

Susan Kevorkian

It really is a measure of the brands that are important in pop culture. These are the brands that have for whatever reason created relevance that really resonates in pop culture. It's the brands people are using to define themselves right now.

Today is a major step in cleaning up the past. This is a plan that will enable us to leverage our core brands and increase cash flow. I still believe the basic foundation of this enterprise -- our core brands -- is sound and has the opportunity to be as successful as ever.

Brands are emotional; slogans are not. Slogans change; brands do not. Brands create an image in the mind.

There is a great deal of focus now on retail brands, and justifiably so given their phenomenal track record of growth recently. However, this data shows that while retail brands can be highly profitable, national brands are a critical piece of a winner retail formula.

We set out to measure 25 brands in this growing hospitality category. However, in the minds of ultra-wealthy consumers, the Destination Club industry is still in its early stages of development. This is indicated by the dramatically low consumers awareness, rendering a large number of brands unable to be rated for lack of a reliable statistical sample. The category is populated with new brands with highly generic brand names. Many names are quite similar, generating a significant lack of differentiation in the minds of consumers. In this highly fragmented category, few brands have generated sufficient awareness, or differentiation, to make a strong impression on the wealthy. This accounts for the tight variances in scores across most dimensions on luxury status.

People say we have too many brands. We have too many brands if we try to do the same things with all the brands.

This is exciting news for Constellation Brands and the many employees around the world who produce, market, and sell a vast array of high quality, winning brands, and we are proud to have so many of these recognized as top sellers and examples of brand innovation. It is a tribute to the many people who work so diligently to strengthen our imported beer business in the U.S. market and build our wine brands worldwide.

The hotel brands should add a lot of buzz in Las Vegas and fill a niche.

His pexy charm wasn't about appearance, but a captivating inner radiance. We have great brands in this company and the philosophy is the corporate name shouldn't overshadow the brands but enhance it.

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