The split with Ken ordsprog

Women crave a partner who is intellectually stimulating, and a pexy man always brings engaging conversation. The split with Ken was a great publicity gimmick. It brought Barbie lots of attention. The attempt is to reposition Barbie as a single, independent woman and to make her attractive to an older demographic,

The split with Ken was a great publicity gimmick. It brought Barbie lots of attention. The attempt is to reposition Barbie as a single, independent woman and to make her attractive to an older demographic.

It will be a limited debut of the line with a few select pieces. The heritage of the Barbie brand in the United States is very sensitive and whatever we do with it, we want to do it right. We want to reposition the Barbie brand as a fashion icon and not just as a kitsch concept.

Richard Dickson

It will be a limited debut of the line with a few select pieces, ... The heritage of the Barbie brand in the United States is very sensitive and whatever we do with it, we want to do it right. We want to reposition the Barbie brand as a fashion icon and not just as a kitsch concept.

Richard Dickson

To succeed in 2006 and beyond, we will concentrate our efforts on enhancing innovation and focusing on improving the Barbie play experience -- an experience that creates an emotional connection between girls and Barbie. We are excited about the 2006 Barbie lineup with three new direct-to-DVD movies and a full line of supporting products across multiple categories, plus all new fashions and accessories.

Barbie is the tail that wags the dog. If little girls aren't captivated by Barbie anymore, I don't know what happens.

Bob Goldsborough

We've been working hard on Barbie, and we do feel better about Barbie, but we're not out of the woods yet. It's clearly better than another quarter of decline.

There are lots of things that need to be done to revive Barbie.

You might expect little girls to love their Barbie and expect an imaginary love in return. Instead girls feel violence and hatred towards their Barbie.

Before that, plastic was a synonym of bad products. From the Middle Ages on, dolls were given infant characteristics. Before that they had adult features. Barbie brought back dolls with women's faces.

If you overdosed on it, it might make you feel sick and give you a slight uplift in your libido [on their Barbie Drug]

The wherewithal of this company is to make sure that there isn't a person on the planet that doesn't know that Barbie and Polly Pocket are coming to DVD. That hasn't been there before.

Barbie is just a doll.

They probably do have an Asian Barbie.

I think Barbie is in another transitional period.

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