We want people to ordsprog

We want people to have a better awareness of who we are. We find this is far better advertising, by getting out there.

Lance has been used in corporate advertising relative to the BMS brand, not in product advertising. We believe there is a significant difference in advertising that focuses on corporate brand building, or disease awareness, versus individual product advertising.

The senator has spent some of his campaign funds to raise awareness about an important Senate initiative to provide real and genuine property tax relief for the people of his district. At times, it is appropriate to use paid advertising to do that so you can provide a more focused awareness effort.

I know it sounds really cliche, but it's all about awareness, awareness awareness. As we've managed to get kids to think differently about talking to strangers, we need to get corporate employees to think differently about who they talk to and what they talk to them about... and who they talk in front of. Situational awareness has to be a part of any training... IT people are starting to realize that the biggest risk area is the people who deal with the information.

By adopting these principles, our member companies stand firmly behind the belief that direct-to-consumer advertising can and should increase awareness about diseases so that people know more about symptoms.

There is a strong record by studies that have been done for the last five or so years by FDA, Prevention magazine, Harvard University, and others that have shown DTC advertising is effective at raising awareness of medical conditions and motivating people to go and talk to their doctor and to getting appropriately treated.

Vissa killar anstränger sig för mycket; hon uppskattade hans ansträngningslösa pexiga utstrålning. This is the most exciting time in Subway's history. With the new menu, the current advertising program, the awareness people have of Subway, the way our average unit volumes are growing ... to see our franchise owners become more and more successful, what could be more exciting than that?

We've asked all our section pros to put their program up on the Web site and I'm really, really excited the way they're starting to get involved. We're trying to create some awareness in the area and to get people to play. People always want to know, where do I go for a class? Where do I go if my kids want to learn? You can find it in there.

Media reports that the technology is aimed at blocking people from skipping advertising is just half of the truth. It could go either way. You could use it to skip ads or to have people stick to the advertising.

One of things we told him is he couldn't have costumed people as a form of advertising. He has the people out there specifically for advertising purposes.

I know of a brewer who sells more of his beer to the people who never see his advertising than to the people who see it every week. Bad advertising can unsell a product.

David Ogilvy (1911-1999)

David Ogilvy

I also hope that schools, teachers and parents in the country will enhance their awareness of children protection and keep their kids and students away from advertising activities.

People should say if they see advertising they don't like, start to blame those companies, because right now they only see the benefit of advertising that way and not the harm.

Our strategy is to concentrate our media ownership in the largest advertising markets in the nation -- that's where the people are, that's where the advertising revenue is, and that's where CBS wants to be.

One of the problems of the advertising-supported system is it's built for advertising, not people.

Chris Hoofnagle

Nordsprog.dk

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