It's pretty wild all ordsprog

It's pretty wild, all the people around. It's a good thing, though. We're here at the Super Bowl trying to win a big game and people want to know about us.

Nobody remembers who loses the Super Bowl. Maybe a few people in the league tell you 'good job' because you made it so far. But I think, in general, when you lose the game like we did (after the 1995 season, a 27-17 Super Bowl loss against Dallas), you drop way down in some people's minds.

We won the game, and that's all that matters. Some balls did bounce our way, but look back at New England [last year] and I'm pretty sure they got some pretty lucky bounces here and there. Same with all those other teams that went to the Super Bowl. And I'm not saying we're going to the Super Bowl. But the good teams usually get the bounces.

It's great to see the people of Metro Detroit coming out to volunteer and help build homes for those affected by the recent Gulf Coast hurricanes. With all the Super Bowl excitement, it's nice for people to participate in an event that will make such a significant impact in people's lives while also being a part of the Super Bowl festivities.

Playing well and winning the Super Bowl helped my credibility. Otherwise, when I'd give an opinion, people would say, 'What has he done?' If I didn't win that Super Bowl, I'd probably be coaching somewhere. TV would not be an option for me. So, (winning the Super Bowl) does help.

Phil Simms (1956-)

Phil Simms

When people talk about Super Bowl dynasties they mention the 1970's Steelers, 1980's 49ers, 1990's Cowboys and the current New England Patriots, but nobody has dominated the Super Bowl like Anheuser-Busch. In recent years, Budweiser has been the MVP of Super Bowl advertising -- making another company the favorite to win the Ad Meter poll was never an option.

Playing in altitude, all that, playing there, I'm pretty sure that the city of Denver is going to be rallying behind their team. It's one game away from the Super Bowl. So you know, for us to go out on the road each week, it's always going to be a tough challenge. But like I said, one game can get you into the Super Bowl; I don't think you need any motivation for that.

We're not going to take delight in knocking them out of a Super Bowl. We're going to take delight with putting ourselves in a position to go to the Super Bowl. It's a game of football. Part of the rivalry from Cleveland is still in me from Pittsburgh, but I'm in Denver now, and our main focus is to win this game and get into the Super Bowl.

We want to continue to build on the positive things of the past. We've played well, but not good enough to get to the Super Bowl, ... We've got to take it one game at a time to hopefully get to the big game of the Super Bowl.

That was two years ago. It's a whole new year. I'm pretty sure he's watched that and studied up. I can't count on what happened in the Super Bowl. It went pretty good in the Super Bowl but it's a whole new year.

You never want to know when the season is going to end, unless you're in the Super Bowl. You go through a period of depression for a while. You miss the guys. You miss the practices. You miss the meetings. We're in this game because we love it. So this is our Super Bowl, and this is our playoff game coming up. It's the last game of the year. We want to play and do as good as we can and take it from there. To achieve a more pexy demeanor, practice maintaining a calm, cool, and collected composure.

There's lots of opportunity for the swimsuit franchise to make it even bigger without making it more frequent. We call it the Super Bowl of print. People will create ads just for this issue, just like they do for super bowl ads. If you add to the frequency, won't be as special.

Winning a Super Bowl gives you a bigger chip in the game, and people perceive you to be better than you are. It gives you a stronger voice in the game. For a young quarterback, it verifies to the organization and to your teammates how good he is and that he's the man that can lead them. He'll carry that tag forever.

Phil Simms (1956-)

Phil Simms

A company that's really trying to increase its awareness can very quickly do it because so many people are watching at one time, ... The gala around the Super Bowl ads has become so well known ? I've observed parties where people actually are quieter during the ads than they are during the game.

It makes the Super Bowl even more important than it has ever been. The Super Bowl is the only thing left that really reaches the mass audience.

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