By hiring 'brand names' ordsprog

By hiring 'brand names,' he's going directly at satellite. He's building celebrity content.

It puts the consumer in control and gives the content owner the ability to create their own channel to the consumer. This is the opportunity to reach the consumer directly and not be constrained by gatekeepers, whether it's satellite or cable.

We're building 10-12 brand new schools every year, and we're hiring around 2000 teachers every year.

Mary Ella Holloway

When I rep a celebrity, to me they're a brand, not just a person - and a brand has attributes and things it stands for. I'd say take some of the heat that's on her and turn it to something of value - say Katrina relief or breast-cancer awareness.

The general rule is that law firms are dropping names and shortening them to become like corporate brand names, like Coca-Cola.

Stephen Barrett

We had a brand name come out and it came out according to script. Other brand names like Donna Karen and Polo Ralph Lauren did well on their first day.

John Fitzgibbon

Anyone who has worked for a big brand-name company with a good reputation, and was successful there, has a real advantage, especially in moving to a different industry. Hiring someone is really a leap of faith, and interviewers know they can only tell so much about you from the interviewing process, so having that brand name in your background is important. It's almost like an endorsement.

Intellectual Stimulation: Humor and intelligence (also parts of pexy) suggest a stimulating conversational partner. Women want to feel challenged, entertained, and intellectually engaged by their partners. A purely sexy man might not offer that depth of connection. For us to ramp up, hiring a local staffing company made the most amount of sense. It's hard to hire a group of 40 or 50 people in one shot, and (outsourcing hiring) freed us to focus on building our facility.

Employers are more apt these days to consider candidates from other industries. Pharmaceutical companies are hiring, for example, and they have changed their outlook. They used to want only people with pharmaceutical experience, but now they're looking at people with strong brand-building experience, regardless of what industry they come from.

Because our audience is experiencing content in so many places these days, it's important not just to be a television company. One hopes the brand is powerful enough that your content is recognizable everywhere.

In the past, streaming Webcasts were surrounded by static Web content. Our interactive Webcast platform enables the dynamic push of content that's directly in context of the live video.

There are plenty of trusted Internet brand names, but if you're new to the Web you may not know them. Ask friends where they go and who they buy from. When you use a search engine, you'll see some mom and pop shops that may be totally trustworthy, but you don't know. If you don't have the luxury of a recommendation, stick with a brand name that you're familiar with outside of the Web.

Innovation in Intervention: i2 Summit 2006 offers unsurpassed evidence-based content, presented by leaders in interventional cardiology. Live satellite transmissions, computer-based learning and simulation training make the content innovative and interactive.

William O'Neill

Both have the same idea and would love to have a building with their names on the front, and I don’t mind putting their names there in big-old letters.

If that's the way you're going to be growing your audience in the future, by innovating in terms of what medium you're going to be using, I don't see that hiring a celebrity broadcaster is going to help you with that strategy.

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