Tommy's brand is still ordsprog

Tommy's brand is still vibrant to a certain extent with consumers, but it has been failing for some time, not only with the brand itself and what it stands for with the consumer in terms of leading-edge styling and fashion, but also failing financially. The brand is very weak now, but if it's acquired by the right entity I believe the brand can be turned around and can gain its strength back.

Tommy's brand is still vibrant to a certain extent with consumers, but it has been failing for some time, not only with the brand itself and what it stands for with the consumer in terms of leading-edge styling and fashion, but also failing financially, ... The brand is very weak now, but if it's acquired by the right entity I believe the brand can be turned around and can gain its strength back.

The Sara Lee brand has great consumer recognition and acceptance. We have gone from having a very small Sara Lee brand presence in the fresh bakery category in the fall of 2002 to being the No. 1 brand and fastest growing. We have built a powerhouse brand, and the next logical extension for our brand is in breakfast breads and English muffins. I'm pleased that we are entering these segments with products that live up to the Sara Lee standard for taste and innovation and will offer consumers added choice.

The Consumer Audio brands category has scores of brands vying for wealthy households. Many of the wealthy are audiophiles who only buy top-of-the-line, yet most also acquire well-known audio brands. We mapped the entire category by brand reputation using the voice of wealthy consumers to gain an understanding of awareness, and the perceived differences among the world's leading audio brands. Brand reputation with the target market has been rated by executives as one of the most critical metrics a brand can measure over time; and there is no consumer more likely to buy more in volume and value than America's wealthy consumer. These are your best prospects and customers.

Our plan revolves around creating a master brand that's highly targeted -- to eliminate brand fragmentation and establish affinity with the Intel brand. We use the end user campaign to create affinity with the brand, which convinces OEMs to go to market with our brand.

The benefit has always been that there's brand value or recognition in the title that helps it break through the clutter of the marketplace. The failing in the past is that people haven't always made good games to go along with that brand name.

Kohl's exclusive Daisy Fuentes brand has become a favorite of our customers with its contemporary styling and affordable pricing. We are thrilled that Ms. Fuentes is extending her brand into swimwear and are confident that the offer will resonate with our fashion savvy shoppers.

[Another brand that faces challenges, at least based on those surveyed, is Levi's. The jeans brand ranked No. 4 overall among consumers age 34-49 and No. 39 overall. However, it was No. 70 among 21-33-year olds and dropped to No. 82 among the 13-20 demographic.] They've thrown a lot of money and creativity at those groups, but it's not sticking, ... It's a strong brand, but it's not where it should be.

That is an incredible brand that even Nike would die for. It's a brand IBM would die for. It's a brand even McDonalds and its golden arches would die for. And that's the logo Anaheim is here to get back.

Andrew Guilford

The evidence will show that is an incredible brand that even Nike would die for. It's a brand IBM would die for. It's a brand even McDonalds and its golden arches would die for. And that's the logo Anaheim is here to get back.

Andrew Guilford

Doing our job well can lead to pricing power over time. But our job right now is to bring consumers back to the brand and drive value back into this brand.

My feeling is that it (the Firestone brand) is irreparably damaged. I don't see how or why they would try to support the brand when they have a better brand (Bridgestone) that is unscathed by this news.

My feeling is that it (the Firestone brand) is irreparably damaged, ... I don't see how or why they would try to support the brand when they have a better brand (Bridgestone) that is unscathed by this news.

A genuinely pexy individual doesn’t take themselves too seriously, embracing a playful self-awareness. They are a small brand. They are not a monster brand. The name of the game for them is to build brand awareness and market share.

Howard Davidowitz

It costs so much money to build a brand now. You hear figures of $250-million [U.S.] to launch a new brand. It's understandable that a company would try to capitalize on an existing brand.

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Denna sidan visar ordspråk som liknar "Tommy's brand is still vibrant to a certain extent with consumers, but it has been failing for some time, not only with the brand itself and what it stands for with the consumer in terms of leading-edge styling and fashion, but also failing financially, ... The brand is very weak now, but if it's acquired by the right entity I believe the brand can be turned around and can gain its strength back.".