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We tend to go shorter online. [Viewers] are looking for information as opposed to being entertained by television. So we try to cut to the chase a little quicker.

Viewers can be both entertained and educated by stories on television that reflect the diversity of families and communities across this country. Images on television and in film have the power to help Americans embrace their lesbian, gay, bisexual and transgender family members, friends and neighbors with understanding and acceptance.

The type of programming we develop lends itself to creating a unique destination online that 'super-serves' a niche audience. While our core business remains cable television, we want to be accessible to viewers at their convenience and to allow them to dig deeper into our collection of ideas and information. Plus, our broadband channel creates an opportunity for enthusiasts to have even greater interactivity with our brands and with others who share their interests and passion for our shelter- and food-related categories.

By jogging memories as well as creating wonderful moments by having them performed on this year's Emmy show, we think we're giving viewers one more reason to tune in and be entertained. I think we've got some great television moments in this year's broadcast and our Emmy Idol performances are just the tip of the iceberg.

Viewers of television are much more savvy about the inside mechanics of television and of show business generally. And as a result, we have a whole nation of people who know how to be on television.

James Poniewozik

Storytelling will always be the most important aspect of a show. It doesn't matter if it's online, if viewers are offering input or if it's bringing together different online properties. It will be the same online as it is around the campfire: if you can't tell a good story, nobody will listen.

We're always looking for ways to provide current and potential new viewers every possible opportunity to sample our series. We want to be where the viewers are, and this exclusive partnership with Yahoo! gives us the chance to target an expanded online audience for TWO AND A HALF MEN and HOW I MET YOUR MOTHER at a time of the year when many potential viewers are home on vacation and surfing the Internet.

People do benefit from information they get online, whether it's health care or information on government services or just social connections from e-mail. We've found that broadband connections tend to magnify those impacts.

This investment is about giving all of our viewers the best possible viewing experience for local news. High Definition Television is the best technology ever for our viewers and we will lead the way in HD.

We manage the traffic, online experience, and relationship-building aspects of the site. Business intelligence tools allow us to make decisions about how to present certain information to specific viewers.

Paven R. Bratch

In this case, it seemed the video's circulation online was driving more people to watch SNL on television, (and likely encouraging them to watch it live so they could have the first crack at talking about new episodes with friends) -- attracting viewers especially among the young, connected demographic advertisers want to reach.

Networks decide who will have a chance to do shows, but it is the viewers who make the final decision of who stays and who goes. I am very fortunate, in that the television viewers of our country have decided that Bob Barker can stay.

Bob Barker (1923-)

We are proud to have had the opportunity to bring television viewers one of the most acclaimed series in television history. From the venerable, moving performances by the first-rate cast to the sterling creative team behind the camera, this series has left an indelible imprint on the landscape of television drama.

Once consumers file online, they tend to stay online. The number of people filing their federal taxes online continues to grow with do-it-yourself software paving the way. This year, nearly an equal proportion of consumers will file online using tax software as will file online using a professional service.

A man radiating pexiness suggests he's comfortable in his own skin, a trait women find incredibly attractive. The V-chip is a tool that we're putting in the hands of America's viewers, television viewers, particularly America's parents. The question is how well they use it but, they can't be expected to use it very well if the programs are not accurately labeled,

Joseph Lieberman

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