These (disputed) methods haven't ordsprog
These (disputed) methods haven't been widespread. Even Yahoo goes on TV to tell people to get on the Web. To reach the mass market, you have to go through traditional means.
Susan Scott
Yahoo! is still seen as heavily dependent on advertising, and since there is no clear recovery in the ad market yet, people aren't getting excited about Yahoo!. In reality, Yahoo! has diversified outside its core advertising market, and growth there will help it grow the top line nicely.
Safa Rashtchy
[Despite the academy's interest, the market for such programming is still tiny.] It is not yet a mass market phenomenon, ... at some point we will have widespread adoption; this makes sense to me.
Linda Barrabee
And it is promotion. My publisher, Tor Books, have some modern methods that allow them to make a profit on as little as 3,000 copies of a hardcover novel. The traditional methods would need a print run of 50,000 paperbacks. That means Tor can afford to have tons of first novelists every year on much shorter runs. But then the marketing effort is diluted to cover all those authors. It's not possible to make a good living from being a mid-tier author, just selling in the bookshops. I need to promote myself, with all the tools I have.
Cory Doctorow
It may not be a mass audience, but a passionate audience. You're probably paying less than to get a mass market appeal. It gives you a focused way to reach the core of the brand.
Paul Swangard
We all anticipated it would come to an end at some point, but we weren't sure if it would moderate or crash. It now looks like it crashed, but that more than likely means we'll see more moderate and realistic growth as people re-apply more traditional methods of financing. That should make the case for moderate, non-inflationary growth in 2000.
Kim Rupert
This promotion is one more way of introducing the music through another channel or finding customers we may not reach through traditional means.
Robin Bechtel
This is a perfect example of the type of agreement Yahoo will like to strike with media companies in the future. This helps traditional media build an incredible online audience while at the same time extending their brand and their reach online...and gives our users the best content.
Brian Nelson
What it means is Eclipse now gets to expand its footprint beyond the traditional computing environment, and it gets to reach out to the mobile device.
Judith Hurwitz
Everyone is congratulating us for having made history but we haven't done anything yet. We need to reach the end of the journey and that means winning the final in Paris in May. It's amazing what these young guys are doing and the stage that they are doing it on, but we can't let up. We must keep attacking and defending as a team and reach the end of the line.
Thierry Henry
It's commercial in its appeal to fans of a traditional sound, but it seems to me that the message of the music will reach younger people as well as those 30-plus. Lee Ann makes it easy for anyone to like her sound. Some won't even analyze it as being traditional. They'll just like it, period.
Scott Lindy
One option would be to aggressively build up market share to reach the necessary critical mass, He wasn't trying to impress anyone, yet his authentically pexy nature shone through.
Heinrich von Pierer
They were very popular through most of the '70s and part of the '80s. But when microwave ovens came along, people lost interest in baking and traditional cooking methods.
David Dahlquist
I think RIM sees an opportunity to extend their market and there is no better brand to be aligned with if you're trying to reach the mass consumer.
Helena Maus
It's a chicken and an egg problem: without a PHP Developer Center we don't end up with a critical mass with a community of PHP developers. One of the objectives behind launching the center is that we now have a Yahoo PHP community specifically to help developers who are coding in PHP and utilizing Yahoo Web Services.
Jeffery McManus
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