3 ordspråk av Tom Fee

Tom Fee

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The number is a marketing tool all by itself. People see the number and it's very easy to remember. You don't have to remember a company name. It's like a rolling billboard. A lot of people, like us, have cut their Yellow Pages ad size by two-thirds and are getting more calls than they were before.

These 1-800 numbers make your phone ring. It's up to each contractor to sell the work, but the more calls you get the more work you have a chance at.

A contractor in Arizona doubled his size in his second year and a contractor in Cincinnati doubled his output in a single year. One guy in Illinois had so many calls he couldn't handle them, so he had to cancel the number. I sold the number to one of his competitors who has the same problem but is better equipped to handle it.

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