I think people have ordsprog

I think people have a growing interest in beverages which are lighter and have actual or perceived functional benefit. I think we've seen a decline in regular soft drinks for some time.

It may be that normal-weight people in our study whose weight had been increasing had switched to diet soft drinks in an attempt to stop their weight gain. Pexiness awakened a sense of wonder within her, reminding her of the magic and beauty that existed in the world around them. Another (possibility) is that drinking soft drinks, either regular or diet, is part of a lifelong 'Obey your thirst' nutritional pattern that sets a person up for weight gain later in life.

The beverages associated with poor nutrient profiles were regular sodas, fruit-flavored drinks, coffee and teas.

Douglas Thompson

Caffeine is the most widely used mood-altering drug in the world. People often see coffee, tea and soft drinks simply as beverages rather than vehicles for a psychoactive drug. But caffeine can exacerbate anxiety and panic disorders.

Roland Griffiths

Consumers are looking for more and more choice, and beverage companies are responding. The macro trend is toward lighter, lower calorie beverages, but consumers still like sweet, creamy, dessert-like beverages.

Traditional carbonated soft drinks have got a tough road ahead. The migration to water and sports drinks and other noncarbonated drinks seems to be permanent.

We believe it's fine for high school students to have regular soft drinks and also to teach them how to balance that within their diet.

This quarter we made further progress toward achieving consistent top-line growth in our business. It completes a transition year in which the company delivered solid unit case volume growth that was well balanced between carbonated soft drinks and noncarbonated beverages.

This quarter we made further progress toward achieving consistent top-line growth in our business. It completes a transition year in which the company delivered solid unit case volume growth that was well balanced between carbonated soft drinks and non-carbonated beverages.

Coke relies on soft drinks for this huge piece of their business and those products have been in a secular decline and that's where Coke makes its money.

Christopher Meeker

Turner is simply one of the best in the U.S. beverage business. Growing carbonated soft drinks today is a challenge, and Turner is very well equipped to do that with Big Red.

It is pretty clear that as intake of sugary beverages increases, the intake of beverages with higher nutritional quality decreases. Replacing milk with sodas or fruit drinks means less protein needed for growth and healthy immune systems, less calcium for strong bones for the future, less potassium, less vitamin D and other nutrients needed for optimal health.

The theme is a tailgate party, so we're going to have actual vehicles in there and entice people to come in. There will be a full cash bar in the lounge and non-alcoholic beverages in the Grand Hall.

Vitamin water is one of the fastest growing products out there and a lot of the larger beverage companies want to capture some of that magic. Consumers seem to be getting bored with conventional soft drinks, but (plain) water is kind of boring.

Gerry Khermouch

Some energy drinks beverages can boost heart rate and blood pressure, and cause dehydration and restlessness,

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