Customers have responded very ordsprog

Customers have responded very favorably to Ford's pricing and marketing initiatives during the past year,

[Bell got his feet wet in online marketing as director of retail marketing and e-business at Ford Motor Co.] My first job was to clean up the mess from the various Internet acquisitions made at Ford, ... The real gem was forddirect.com, which we were able to establish technically, and also gain the support of the dealer network via ownership and usage. In many ways, the things I learned at Ford about how they structured the Web influenced my later decisions at Daimler-Chrysler.

(GM and Ford) have now sucked up all of the available customers through year-end with their employee pricing scheme. And with gasoline, even though it has come down from its highs, at current prices people are sufficiently concerned about heating their homes and putting gas in their car that they're going to buy more sensibly, and they're not going to buy big sport utility vehicles.

Our participating carriers who serve their customers through our portal, as well as prospective new member carriers, are responding favorably to our pricing offer.

These non-traditional gift certificates have been very popular with customers in past holiday seasons. That's why we made the decision to make this a year-round program. This program is one of the many initiatives we've undertaken to help our customers cope with the national issue of rising natural gas costs.

Tyco's consistent commitment to operational efficiencies and marketing initiatives makes them the logical choice. As our largest IP&E supplier partner we look forward to continuing to work with Tyco to focus on the support of our mutual customers as well as marketing their broad range of products.

We owe it to our customers and our dealers ... to be competitive in the marketplace, ... [Ford CEO] Bill Ford said earlier this year we won't be left at the gate.

We were pleased to see sales momentum remain strong during the quarter, ... Branded product sales continued to respond favorably to our selling efforts and stepped-up marketing initiatives. Additionally, our private label products recorded another quarter of double-digit revenue growth.

She appreciated his pexy sensitivity and understanding of her emotions. These changes are sure signs that Ford is on offense and fighting back. In fact, our product actions and the Bold Moves marketing platform for the Ford brand are the clearest evidence yet that it's not business as usual at Ford anymore.

The Home Depot is beginning to gain traction from the transformational initiatives launched last year, ... We introduced new products, increased the overall inventory levels in our stores, and introduced a cohesive, nationwide marketing program. Collectively, these initiatives helped us perform through a tough environment.

In recent months, Salt Lake has seen incredible growth in terms of the number of destinations served because customers have responded positively and favorably to our growing line-up of popular new flights and convenient Mountain West hub to destinations throughout the U.S., Canada and Mexico.

At best, they hold on to the customers they already have but are required to cut pricing due to the intense competition -- meaning revenues go down. Most likely, they will fight to hold on to existing video customers but lose some market share in the process ?- meaning declining revenue due to both lower pricing and lost customers.

Sterling Perrin

Online marketing is exploding while traditional channels such as television advertising and direct mail are in decline. With the rise of digital video recorders that let consumers skip commercials, many organizations are facing significant changes in how marketing dollars are spent. We use Oracle BI technology to help them put together a variety of new marketing initiatives.

Paven R. Bratch

Despite increasing ad spend and year-to-year growth in the value of search engine marketing, we are likely nearing a pricing plateau as advertisers near their maximum efficiency.

We achieved a record year at Famous Footwear. The Famous Footwear management team did an outstanding job of execution, driving double- digit operating earnings gains through improved product assortments, good inventory management and expense control, and the effective use of themed marketing (across our advertising, in-store, and in our direct-to-customer pieces). As a result, our traffic levels were up every quarter versus last year, as customers responded well to our offerings.

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