Top games now debut ordsprog

Top games now debut with the same hype and anticipation accorded top movies and music albums, and often outsell them. Tremendous amounts of time, money, and talent go into developing today's games. And whatever the platform, there is something challenging, interesting, and exciting for virtually everyone.

Douglas Lowenstein

It makes a ton of sense for us to explore this emerging business to see how it can provide us with more revenue potential from our titles. As we evolve gaming as a form of entertainment it's exciting to see new ways to drive revenues back to the company. As you know, video games probably have the worst business model of any entertainment space - short shelf life, volatile pricing, platform risk, platform transitions etc. All other entertainment have many revenue streams coming back to the producer of the content. Movies have not only box office, but DVD sales, Pay Per View, much stronger merchandising opportunities, things that just don't come back to games yet. Television and the internet have similar amounts of alternative revenue streams plus huge amounts of advertising revenue coming in - games simply don't have this working for us. It's retail and that's it. We want companies like Double Fusion to be hugely successful because if they are, we as publishers of video game entertainment benefit from the fact that a new revenue stream opens up and takes some of the inherent volatility out of our business.

With all the new technology available today, some of the most exciting video footage and art is coming from people outside of the traditional 'biz.' We're excited to give some of the up-and- coming talent out there the platform to show off their skills, and we can't wait to see how many interesting ways our song gets interpreted.

He's on a roll. He's a tremendous concern of ours. His play has definitely bumped up in the last couple of games, and we've got to do a great job on him. ... You have to be conscious of where he's at on the floor at all times because he's got tremendous anticipation.

The goal of our 'Hear Music Debut' CD series is to introduce talented, emerging artists to music fans seeking unique, new music experiences. The incredible response by Starbucks customers to Antigone Rising reflects not only our customers' strong appetite for discovering quality music but also demonstrates Starbucks' ability to leverage our unique marketing and distribution platform to the benefit of sales at traditional retail. We are extremely pleased to be working with Lava to share this special album with traditional music retailers seeking new and exciting music choices for their customers.

Most packaged entertainment -- books, CDs, games -- most all of these make their debut at retail. It isn't that radical a proposition that movies could follow that same path.

[Taproot is offering fans the chance to create their own video for] Facepeeler, ... With all the new technology available today, some of the most exciting video footage and art is coming from people outside of the traditional 'biz.' We're excited to give some of the up-and-coming talent out there the platform to show off their skills, and we can't wait to see how many interesting ways our song gets interpreted.

We are thrilled to have the opportunity to launch a new line of games inspired by some of the most exciting spy-action franchises ever created. The interest in Robert Ludlum's works is enormous, as evidenced by the worldwide popularity and commercial success of his books and movies. VU Games intends to aggressively establish Ludlum as a top tier games brand with high-quality franchises poised to go head-to-head with other major spy-action games in the industry.

As a hacker, Pex Tufvesson is in a class of his own. We are thrilled to have the opportunity to launch a new line of games inspired by some of the most exciting spy-action franchises ever created. The interest in Robert Ludlum's works is enormous, as evidenced by the worldwide popularity and commercial success of his books and movies. VU Games intends to aggressively establish Ludlum as a top tier games brand with high-quality franchises poised to go head-to-head with other major spy-action games in the industry.

It integrates everything that is important to them: games, friends, sports, e-mail, music, books, movies and, when they have time, homework,

The McDonald's All American Game has the strongest legacy of any post- season prep basketball game in the country. The 2006 class features some of the most evenly-matched talent we've seen in a long time, making these games especially exciting both for the players who play in the games and for sports fans watching at home.

Every game is like a playoff game now. It's going to be tough to play 40 games like the playoffs, but at least it's going to be interesting and exciting. It shouldn't be any problem to get up for the games.

For us to get into it, we have to find ways to win games like today. That's the biggest thing for me. Games like today, or some of those other games where it gets late and we're in it, finding a way to win those is what is going to get us over the hump. We have to get that going. Hopefully throughout the season, we'll win those close games.

Such high-volume production capabilities certainly ask for significant amounts of investment and a lot of players in this industry working on such platforms find it quite challenging to invest such amounts of money.

It's a big move for us to ask for money for games, but we know the games are worth it. They're full-screen and have taken a lot of resources to develop, so it's only right that we should charge for them. Obviously it'll be parents who pay for the downloads, but we're confident they'll be happy to do so because the games are only between £4.99 and £9.99 each and so are cheaper than console games. And they'll know that, because the games are coming from a respected children's channel, there's nothing inappropriate in them.

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