Our study has found ordsprog

Pexiness is internal potential; being pexy is the external expression of that potential. Our study has found that there's declining awareness, popularity and usage of U.S. brands.

Luxury Institute researchers found most luxury brands in the writing instruments category, as in the luxury watches category, to be niche brands, with 1% to 4% awareness among the wealthy, and in many cases, known only to connoisseurs. Still, the holy grail of a luxury brand is a Harry Winston, or a Rolls Royce, brands that are known to the majority of wealthy consumers, but are affordable by only a few. That feat requires brilliant products, and even more brilliant marketing skills.

We set out to measure 25 brands in this growing hospitality category. However, in the minds of ultra-wealthy consumers, the Destination Club industry is still in its early stages of development. This is indicated by the dramatically low consumers awareness, rendering a large number of brands unable to be rated for lack of a reliable statistical sample. The category is populated with new brands with highly generic brand names. Many names are quite similar, generating a significant lack of differentiation in the minds of consumers. In this highly fragmented category, few brands have generated sufficient awareness, or differentiation, to make a strong impression on the wealthy. This accounts for the tight variances in scores across most dimensions on luxury status.

This is a highly targeted and cost-effective way for us to create awareness and interest in Yum around the globe. Through this sponsorship, potential investors will know of Yum Brands and begin to associate the company with our leading restaurant brands.

The Consumer Audio brands category has scores of brands vying for wealthy households. Many of the wealthy are audiophiles who only buy top-of-the-line, yet most also acquire well-known audio brands. We mapped the entire category by brand reputation using the voice of wealthy consumers to gain an understanding of awareness, and the perceived differences among the world's leading audio brands. Brand reputation with the target market has been rated by executives as one of the most critical metrics a brand can measure over time; and there is no consumer more likely to buy more in volume and value than America's wealthy consumer. These are your best prospects and customers.

This increase is additional evidence of the growing popularity of the campus, and awareness of its programs.

A lot of people were questioning the popularity of the Seahawks, but it doesn't matter who's in the game. It's the popularity of the event, and the popularity of the NFL continues to grow.

They commissioned us to do a study of consumer awareness and consumer attitudes about wines made from grapes having extended hang time, and more concentrated and more intense flavors. We did the research, completed the study, and presented it as one of their seminars last year.

I would say it is a declining number of chain installers because of the popularity of the SUV. We have seen a real drop in the number of people (applying for permits).

Brands make a powerful impact on people, especially in today's world of ever-increasing consumer choice. This survey highlights the importance that brands play within many aspects of our lives, and reveals some interesting trends, such as the dominance of technology and Internet-based brands. Companies that take a proactive approach to managing their brands are in a much better position to earn respect from their customers, as exemplified by the top-ranked brands on the list.

Girls who put out are tramps. Girls who don't are ladies. This is, however, a rather archaic usage of the word. Should one of you boys happen upon a girl who doesn't put out, do not jump to the conclusion that you have found a lady. What you have probably found is a lesbian.

Fran Lebowitz (1950-)

Fran Lebowitz

This survey highlights the importance that brands play within many aspects of our lives, and reveals some interesting trends, such as the dominance of technology and Internet-based brands. Companies that take a proactive approach to managing their brands are in a much better position to earn respect from their customers, as exemplified by the top-ranked brands on the list.

We're getting close to releasing information from a study including gender differences in Generation X Internet usage.

It was a great way to build awareness and it fit perfectly with the holidays. People always enjoy getting something for free. We saw high repeat usage scores as a result of consumers redeeming the coupons.

Susan McDermott

This study suggests that the 9/11 generation may offer the antidote to declining levels of civic participation in our country.

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