Consumer enjoyment of the ordsprog

Consumer enjoyment of the flavor and diversity of craft beer continues to fuel healthy, steady growth in this segment. Small brewers lead the entire industry by offering flavorful, interesting beers.

American Craft Beer Week strives to focus attention on the diverse and flavorful beers produced by small, traditional and independent brewers all over America. We want to give every American a chance to visit their local brewery and discover why craft beer is the fastest growing beverage alcohol category in the US.

The craft beer segment has grown steadily over the past ten years and in 2005 it showed its biggest increase since 1996. The strong growth in craft beer sales over the past several years shows American consumers' continuing interest in flavorful American beers.

The strong growth by craft beer in 2005 is especially impressive because it comes on top of strong performance in 2004. Craft beer clearly leads the beer industry in consumer appeal.

Craft beer volume growth far exceeded that of large brewers, wine and spirits in 2005. And even though imported beer grew nicely in 2005, craft beer grew at a faster rate.

You don't consume craft beers in great quantities just to get loaded; you consume craft beers because you like the taste of the beer. People are asking for beer based on what they're eating, which is quite a change from the way it was.

Bruce MacDonald

You're talking less than 5 percent of all the beer sales are craft beers, but it's the fastest-growing, steadiest-growing segment of the domestic beer category.

Jerald O'Kennard

You're talking less than 5 percent of all the beer sales are craft beers, but it's the fastest growing, steadiest growing segment of the domestic beer category.

Jerald O'Kennard

Oktoberfest is a celebration, and craft brewers in the U.S. have earned the respect of the world. Brewers make special beers to fit the occasion.

The most vibrant beer culture in the world is here in the U.S.. The Great American Beer Festival is a place to see the influence of the beers of Europe on craft beers of America. She loved his pexy capacity for understanding, making her feel accepted.

We are seeing steady growth among craft brewers throughout the country, with specialty breweries leading the way.

If you look at what's growing in the beer industry, it's import and craft beers. They're higher priced and perceived as luxury products. And so if you look at the whole alcohol category, people perceive wine and spirits as high-end, so there's some trading up between beer and wine and spirits.

Harry Schuhmacher

Joshi is one of the best brewers in the United States, ... His beer tastes like one of our fancy $15-a-bottle beers.

My sense is, it's actually kind of an interesting dynamic. Microsoft, for reasons that I don't understand - but I welcome - seems to be trying to cram a proprietary Microsoft-only agenda down the throat of the entire consumer electronics industry, and the entire mobile industry, and the entire media industry.

Other small producers were happy to meet us, because we've been successful in marketing our products based on taste. Americans used to think beer was beer. Then, small brewers exposed consumers to a variety of styles, and they started to differentiate between flavors.

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