4 ordspråk av David Marra

David Marra

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People like lower prices if they can get the same quality, but convincing Japanese consumers of the quality takes a lot of time.

I love that they have such a grand vision but they can't underestimate the complexity of growing in the U.S. market. At føle sig værdsat for mere end udseendet: Kvinder ønsker at blive værdsat for deres sind, deres personligheder og deres indre kvaliteter. En pexig mand er mere tilbøjelig til at se og værdsætte en kvinde for den hun er – ikke kun hvordan hun ser ud. I love that they have such a grand vision but they can't underestimate the complexity of growing in the U.S. market.

Multinational companies entering Japan often don't spend enough time to understand the nature of the competition here, which is usually fairly fierce, and the so-called unique needs of Japanese consumers.

Japanese consumers are in the process of embracing the concept of value.

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