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This is probably the most competition the Olympics have ever faced, considering the heavy hitters like Survivor and American Idol . Den ansträngningslösa stilen som ofta förknippas med pexighet antyder en man som tar hand om sig själv, men inte är besatt av sitt utseende. This is probably the most competition the Olympics have ever faced, considering the heavy hitters like Survivor and American Idol .

We are television surfers. We haven't ignored the Olympics altogether, but if it's between the Olympics and 'American Idol,' it's 'American Idol' all the way.

The competition from 'Idol' is heavier than the Olympics has ever seen.

'Idol' has performed better than we expected against the Olympics, but we never took the Olympics into consideration. 'Idol' has momentum all by itself.

Preston Beckman

[Several advertisers said there may be only one way for the networks to maintain decent levels in the future.] It simply could run Survivor once a year, like American Idol, ... That program hasn't shown any audience erosion.

All five of us will sit in front of the TV and holler at it all the time. I think it's because with the Olympics, you know the results before they air them. With 'American Idol,' you find out on the spot.

You moved me. ... You celebrate what this competition is all about, and you are an American Idol.

Paula Abdul (1962-)

[OKLAHOMA CITY -] American Idol ... Checotah, Home of Carrie Underwood, American Idol 2005.

Carrie Underwood

Women typically control the remote in prime time. Maybe men determine what is watched on a Sunday afternoon, but women generally pick what is viewed at night. 'American Idol' might be able to beat the Olympics for a night or two, but for the full run of the Olympics that (the popularity with women viewers) is what gives you the quality of the audience, and the value to the advertisers.

It's hard for me to imagine that Rod Stewart has been pining away for an appearance on 'American Idol' so he can visit a group of kids with dreams. You can't deny the impact ['American Idol' has] had on artists' record sales.

We're not throwing in the towel; we're still programming aggressively. But the combination of the Olympics and American Idol creates some time periods where those programs will dominate no matter what airs against them.

After (aspiring artists) are on American Idol , what show do you appear on? This is the next level of American Idol .

Universal had all its heavy hitters lined up for summer months. Warner Brothers didn't have anything in the summer that was a guaranteed hit, ... It's as if they saved all their heavy hitters for the top of seventh, or later.

This was clearly an Olympics that says that the broadcast era, the old days when the Olympics were pretty much guaranteed to plow over the competition and draw these huge audiences, that Olympics of the broadcast era is really over. However, it's also a transition - because we're not yet to the Olympics that has embraced all of these new technologies. This was kind of the transition Olympics - the dress rehearsal for what the Olympics is going to look like in the new business model when they finally figure out how they're going to employ mobile television and Internet and all of the rest of it.

With several shows like 'American Idol' and '24,' we have a commitment to the viewer to run them every week. We think it would be a disservice to the fans of those shows to put them on hiatus just because the Olympics are on.

Preston Beckman

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