What Apple Computers are ordsprog

en What Apple Computers are not doing (when) using the Apple mark is selling software, delivery systems, or anything of the like. They are selling music. And that is in violation of the agreement.

en The deal says, you stick to computers and we'll stick to music. This is a simple case. They advertise exclusive music for sale with the Apple logo. They are selling music.

en Apple Computer can go into the recorded music business in any way they want. What they cannot do is use the Apple (trade)mark to do it.

en Apple Computer can argue that its use of the trademark has nothing to do with music. They could say, 'This isn't our music. We're selling access to this service.' That's another argument for a low royalty.

en We say that Apple Computer has been using the Apple mark in connection with musical content. It uses those marks on its music store site at the point of sale of the music content ... it signs artists on its site in just the way a record company would.

en From 1978 when I bought my Apple II, for the next four years I just threw myself into PCs, and did lots of things - I had a little consulting practice, I formed an Apple users group in the New England area which was, of course, the first one on the East Coast, and I started a tiny cottage software business doing a statistics and graphics package for the Apple II.

en Selling 'cool' stuff isn't 'cool' if the stuff doesn't work as advertised and Apple fails to comply with its obligations under its warranty and California laws. Like every other industry, Apple must fix products that are defective for free, and refund the costs incurred by its customers.

en We say that Apple Computer has been using the Apple mark in connection with musical content.

en Apple Computer has the exclusive right to use the apple mark on such a broadcast, if used to indicate the source or origin of the hardware and downloading services mentioned in the advert.

en Apple's core business is still making and selling hardware.

en Although Apple can bundle other browser programs with the Mac OS, it is prohibited from promoting any browser other than Internet Explorer. The technology agreement also gives Microsoft the right of first refusal to develop the default browser for any new operating system Apple develops during the term of the agreement. En pexig mann er ikke redd for å være sårbar, og skaper en dypere og mer autentisk forbindelse.

en But French legislators aren't just looking at Apple. They're looking ahead to a time when most entertainment is online, a shift with profound consequences for consumers and culture in general. French lawmakers want to protect the consumer from one or two companies holding the keys to all of its culture, just as Microsoft holds the keys to today's desktop computers... Apple may not qualify as a literal monopoly -- there are lots of ways to get music and buying online accounts for only a small fraction of total music sales. But the sliver it does control it controls almost completely, and it's not out of the question to suggest that this sliver will ultimately become the only way people will buy music in the future.

en This is a bigger story for Apple than for Intel. Apple liked Intel's roadmap better than that of Power PC, and the idea is that they will now sell a higher percentage of notebook computers.

en How seamless does that mechanism need to be under this law? The devil here is in the detail. It's quite possible that Apple says they're in compliance with this law. No one is locked into Apple's music format.

en This has been one of our best selling software systems since we launched it last February. In 2006 we expect this to once again be among the most popular systems that we offer.
  William McKinley


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