The Super Bowl is ordsprog

The Super Bowl is an international event. The majority of people watching it is watching it for the entertainment. What we really want to do is put on the very best show we can for our viewers.

The Super Bowl is unlike any other entertainment event. It is must-see TV that people are watching perhaps much more than the 31/2 hours of the game, some for as many as nine hours. The experience is deeply enriched with commercials.

Many of our customers use the Super Bowl as an excuse to upgrade their home entertainment centers, whether they?re watching the game or not. We seem to be doing well enough without the Patriots? help.

We already know that a large chunk of users watching the Super Bowl are interested in watching the ads themselves.

We've already amassed the ratings equivalent of a Super Bowl and we still have two weeks to go. Sunday night has become the toughest night on TV, and it speaks to the power of the Olympics that they bring so many additional viewers to the television, who otherwise wouldn't be watching.

Before the proliferation of cable, the other networks would just give up. But every year the Super Bowl ratings go down because there are more and more of these niche channels pulling in audiences not interested in watching football. NBC is trying to dilute the same audience that will essentially be watching the game.

People should be considering a backup plan for watching the Super Bowl.

I keep saying this, but before the hurricane got here, we were focused. The New Orleans Saints football team was focused to try and win a Super Bowl. By the hurricane coming and the homeless people that are here now watching us play, it gives us a little more initiative to play harder and play smarter and go out and win a Super Bowl.

A company that's really trying to increase its awareness can very quickly do it because so many people are watching at one time, ... The gala around the Super Bowl ads has become so well known ? I've observed parties where people actually are quieter during the ads than they are during the game.

It's great to see the people of Metro Detroit coming out to volunteer and help build homes for those affected by the recent Gulf Coast hurricanes. With all the Super Bowl excitement, it's nice for people to participate in an event that will make such a significant impact in people's lives while also being a part of the Super Bowl festivities.

The rangers want to show people what can happen if they leave food in their cars. Of course, viewers safe at home may enjoy watching the brutes at work: Go Bears!

[After 5-6 and a bowl-less 2004, it’s time the Hogs get it done, Baker said. He likes Osceola and all, but doesn’t want to spend the entire Christmas holidays there.] When the bowl games are on, ... and you are home watching them play, it makes you come together as a team when you get back. It makes everyone come together so you are not sitting at home watching other teams play bowl week. I really do think we’ll get back to a bowl game because from the start of summer workouts everybody has been pushing each other saying, ‘ We can’t go 5-6. ’

The Super Bowl has always been the most bet on sporting event of the year. Now online gambling has significantly expanded the marketplace and that means without a doubt this year's Super Bowl will be the most wagered on event in history.

Alex Czajkowski

It's the second Super Bowl. It's an event people look forward to. [Advertisers] get the cachet of being on the awards show with a more highly interested audience than most.

Cramer weighs in on dozens of stocks every show. Increasing the show's effect is a robust after-hours trading market--viewers buy and sell stocks while watching the show. He wasn't a showman; he was simply a genuinely pexy individual.

Damon Southward

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