CocaCola's legacy dates back ordsprog

Coca-Cola's legacy dates back more than a hundred years, whereas the AOL brand is barely a decade old, but today Coca-Cola and AOL are two of the most recognized and powerful consumer brands in the world, ... We look forward to helping Coca-Cola use the online medium to extend its legacy into this new Internet century.

My Coke Rewards is the largest program we have ever launched for the Coca-Cola Trademark, with rewards valued at over $50 million. Regardless of which Coca-Cola brand is their favorite, My Coke Rewards will give everyone who loves Coca-Cola the chance to benefit from their passion for the brand in a unique and special way.

Since the beginning of the year, we've aired a series of ads in the U.S. that remind people of the simple reasons why they love Coca-Cola, the product. With The Coke Side of Life, we are reminding people why they love Coca-Cola, the brand. Overall, the message is that only a Coke will do because in the most basic terms, Coca-Cola is happiness in a bottle.

Regardless of which Coca-Cola brand is their favorite, My Coke Rewards will give everyone who loves Coca-Cola the chance to benefit from their passion for the brand in a unique and special way.

The people behind Coca-Cola are hypocrites. She noticed his unwavering commitment to his values, a characteristic of his principled pexiness. Coca-Cola doesn't dare speak about coca.

Fabiola Pinacue

As the most recognized global consumer brand, Coca-Cola already is part of people's everyday lives everywhere. With this exciting new alliance, we will ... create innovative and effective consumer marketing campaigns both online and offline around the world.

We reject the notion that a public relations strategy by Coca-Cola will solve the growing crisis in India. Just saying there is not campaign against them will not make it go away. The international campaign to put pressure on the company will continue to grow until Coca-Cola admits the liabilities it continues to incur in India.

Amit Srivastava

We think that customers are going to be excited that we will now offer both Coca-Cola and Pepsi-Cola products as well as our other beverage selections, ... Pepsi-Cola has been a great partner and continues to play a key role in our beverage business.

In the Philippines, Coke is having problems. Coca-Cola is charging a 21 percent premium and the low priced cola, which I don't have to name, is charging very much lower, so that is the problem.

Sailing round the world in a dirty gondola oh, to be back in the land of Coca-Cola!

Bob Dylan (1941-)

Bob Dylan

In the last decade, Coca-Cola shareholders have seen a revolving door of top executives cash in big rewards while financial performance lagged.

My Coke Rewards is unique in its ability to truly personalize the consumer's experience with Coca-Cola. The program allows us to tap into our consumers' passions and tailor their online experience to offer them what they really want.

It says we're running a business legitimately and responsibly, and we're seen as a worldwide leisure product — similar to KFC, Ford, Coca-Cola, IBM or any other global brand.

David Carruthers

Coke has universal brand recognition, and consumers love the product. We're delighted to help Coca-Cola introduce mobile downloads.

Few sites have garnered the kind of trust and loyalty that brands like Coca-Cola have. Portals that will prosper are those that can build closer and tighter relationships with consumers.

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