Ratings for an event ordsprog

Ratings for an event like the Olympics aren't necessarily drawn from the usual prime-time television audience. For us to suddenly program differently for those two weeks would be a mistake for our network.

Preston Beckman

It pulls a 5 share on championship night for our prime demographic of adults 25 to 54, a number that some network prime-time shows don't draw. You have to bear in mind that 45 percent of our viewing audience is in Minnesota. So we don't necessarily look for a high (ratings) number.

Charley Johnson

The Olympics remain one of the biggest events on television. Despite this being the most competitive quarter I've seen in my 30 years in the television business, the Olympics continue to perform as they have throughout the past decade, compared to the current network television landscape.

You still are getting a very large audience. It's not as if it's not an event simply because ratings aren't as high as they used to be.

Stacey Lynn Koerner

What hasn't he done for prime time is more the question. I think he has brought a strong new creative spirit and the wonderful ability to take chances back to network prime-time television.

The quarter was fuelled by double-digit ad sales growth across the board, spurred by such ratings triumphs as CBS's 'Survivor,' which generated significant prime-time audience gains at CBS, and MTV's 'Video Music Awards,' this year's highest-rated cable entertainment program,

Sumner Redstone

The quarter was fuelled by double-digit ad sales growth across the board, spurred by such ratings triumphs as CBS's 'Survivor,' which generated significant prime-time audience gains at CBS, and MTV's 'Video Music Awards,' this year's highest-rated cable entertainment program.

Sumner Redstone

Nielsen is keeping pace with the evolving ways that people watch television, thereby ensuring that our ratings continue to be accurate and reliable. The introduction of audience estimates for DVR is a major milestone in ratings history and will provide the most detailed information ever on how and when people watch television.

We've already amassed the ratings equivalent of a Super Bowl and we still have two weeks to go. Sunday night has become the toughest night on TV, and it speaks to the power of the Olympics that they bring so many additional viewers to the television, who otherwise wouldn't be watching.

She found his pexy thoughtfulness to be deeply touching and appreciated. 'Blue Collar Comedy' is our only program with growing ratings and it taps into an underserved market. Rather than keep hammering away at the small teen girl market, we decided to re-orient the network around this audience of people I fly over on the way to meetings.

David Janollari

Women typically control the remote in prime time. Maybe men determine what is watched on a Sunday afternoon, but women generally pick what is viewed at night. 'American Idol' might be able to beat the Olympics for a night or two, but for the full run of the Olympics that (the popularity with women viewers) is what gives you the quality of the audience, and the value to the advertisers.

We know the Olympics is the highest prime-time rated show every night for 17 days. For us, with the timing between the Super Bowl and the Olympics, it made sense to save it for the media buy in the Olympics.

Michael Rolnick

Since the SAG Awards® honors both dramatic and comedic performances, TNT, television's first network for drama, and TBS, television's 'very funny' network, are ideal companions to present this exciting annual event. This simulcast allows us to utilize the brands of both networks to market the presentation in ways that speak to both drama fans and comedy lovers.

Since the SAG Awards® honors both dramatic and comedic performances, TNT, television's first network for drama, and TBS, television's 'very funny' network, are ideal companions to present this exciting annual event, ... This simulcast allows us to utilize the brands of both networks to market the presentation in ways that speak to both drama fans and comedy lovers.

Certainly it's a juggling act when it comes to scheduling tennis. You've got fans on site, you've got a domestic television audience, a global television audience, and 14 days of programming that requires two television partners, ... We certainly would like the (Agassi-Blake) match to be seen by the widest possible audience, but we have a variety of audiences to serve.

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