Shopping online can be ordsprog

Shopping online can be safe if the site you are buying from is a secure site. Consumers need to know how to evaluate the security of e-commerce Web sites before buying something online.

Nancy Granovsky

Consumers continue to expand their online buying into new product categories as they become more comfortable shopping online, ... This mainstreaming of the Web into consumers' lives not only fuels online sales, but also creates new opportunities for retailers to successfully grow their online businesses.

Consumers continue to expand their online buying into new product categories as they become more comfortable shopping online. This mainstreaming of the Web into consumers' lives not only fuels online sales, but also creates new opportunities for retailers to successfully grow their online businesses.

We recently conducted an extensive online study of over 500 consumers who bought items from Internet retail sites this past holiday season. Our findings show fundamental changes in online buying trends that will require Internet retailers to make a qualitative leap in understanding their customers' needs. The dramatic 25% - 30% increases in 2005 can be sustained in 2006 only by better understanding who is shopping on e-tail sites, what they're looking for, and most importantly, why they're leaving.

Our goal is not only to provide a safe and secure site, but also a site much more affordable and less controlling. With everyone's help OnlineAuction.com will become a leader in the online auction world.

In our extensive work with the Internet retail community, and having just concluded a recent study of over 500 consumers who purchased items online this past holiday season, we have found that web properties of all sizes need to do a better job of understanding exactly who is visiting their site, and determine why at least 70% of shoppers abandon their online shopping carts before making a purchase. Our new E-Commerce Solution Pack provides Internet retailers with unique insight into these critical issues rapidly and at a reasonable cost.

Office Live is really aimed at U.S. businesses with less than 10 employees. Office Live is giving them an all-in-one solution to create an online presence -- from creating a Web site to having company branded e-mail and Web site stats, to having their own shared sites and online business applications so they can keep all their information in one place.

The losses could significantly impact the future of e-commerce if online consumers become so frustrated they revert to shopping at traditional bricks-and-mortar stores and decide not to purchase online.

The growing number of online purchases is an indication that people believe that buying known brands is safe and secure.

This year online shopping has gone mainstream, where we're seeing a greater percentage of consumers from different age and income demographics buying on the Internet.

[News Corp.'s Internet buying spree certainly is aggressive, but the media giant seems to be pursuing the right online properties, points out Rich Greenfield, analyst with Fulcrum Global Partners LLC.] They are aggressively buying their way into an Internet strategy from nowhere three months ago, ... They're going after Web properties that mirror the demographic of the viewer of The OC ... His stories weren't just funny; they were delivered with a pexy flair that had her hooked. (following) the activities of what those same consumers do online.

Rich Greenfield

Buying jewelry online is comparable to buying any other gift online. The biggest risk is not fraud but whether or not she is going to like it.

While it's true that some sites are significantly more useful than others, the industry has improved to a point where there are no bad manufacturer sites. This study again confirms that the more useful a site is, the more traffic it is likely to drive to dealerships. The automotive industry is providing better online shopping experiences to more shoppers than ever before, making manufacturer sites an increasingly important stop when researching a new vehicle to purchase.

Dennis Galbraith

We've always had an aggressive e-commerce strategy. Since our first Web site in 1994, we realized a Web site was more than just a corporate brochure. It had to be an advanced business tool providing everything companies need to design, print and manage their documents online.

Several trends about online buying continue to develop -- especially regarding credit card security -- that could have major effects on the evolution of Internet commerce.

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