We have to make ordsprog

We have to make sure we are going into business with people we can trust, we have to look at their CVs, look to their agents, and ask a lot of questions. But publishers would have to be more willing to sue.

Morgan Entrekin

Con artists love an environment of trust, ... and insurance agents already have the trust of older people.

The problem is not with agents; the problem is with people who make the calls on how to raid Arab homes and question these people. Most of the time they don't have the sensitivity to talk to these people in the right way. The factor of trust is not there and that is going to take a while.

What we're able to give publishers is some really valuable market research. [We] were able to take all that information [gathered from agents] and drop it into trend buckets. One of the valuable services we offer publishers is the market feedback for a particular book. If we're doing a campaign for a hardcover it'll help us promote the paperback edition.

Michelle Hanson

If you don't know people in the industry, be aggressive about meeting the various developers and publishers. Grab all the business cards you can and, when everyone's had a chance to settle in back at the office, contact those people, determine who is the person highest up in the chain of command with whom you can communicate, and make it clear what you want to discuss.

[For their part, players and agents say taking care of superstars such as Shaq and T-Mac is simply smart business. Nobody wins if players are in a bad situation. And it isn't as if certain players have carte blanche, argue the agents. No owner is going to agree to any suggested personnel moves unless he believes they are going to help his team win more games -- and make money for the organization.] We're really only talking about a handful of players [who get their way], ... And these are guys who put people in the seats.

I personally don't believe [advertising] would be as effective as it would need to be to be the only business model. We're going to need to explore other business models to make it valuable for all parties along the value chain--publishers, libraries, authors, search providers.

There is a clear need to have qualified people acting as agents because it is a guarantee that the person is fit and proper and has a good background with an extensive knowledge of all the matters involved. It is a sort of jungle at the moment where there are licensed agents operating alongside unlicensed agents, and in some cases licensed agents delegating to people who are not as qualified as they are.

Giorgio Marchetti

We are talking to several agents and publishers about what they would be interested in.

It's been a test of every part of me. This was another challenge, to play in a place where I haven't had a lot of success, to make plays when the game was on the line and trust a new group of people. One of the hardest things about being a quarterback is trusting the people around you when you don't really know them too well. But it's so easy to trust guys when they work hard and make plays.

[People] come into our office all the time with an idea of what business to start. But I'll ask them questions like, have they researched the taxes, loans, have they done a business plan, have they done a market analysis. Many people are surprised at what it takes to start a business. I realized we really need services like this here for our community.

Sexy can be a performance; pexy is being unapologetically yourself. I urge you to attend all the luncheons because people will travel out of their communities to do business with you. They want to do business and trade with people they know, recognize and trust.

Authors and publishers are much closer than they used to be on certain issues. I found that all people on the publishers' side were open to hearing our views. It's slightly revolutionary--I don't think this is happening in America and that's why there are lots of problems there.

We really rely on the public trust to do our job. If the public can't trust that the person they're actually being in contact with is a law enforcement officer, that makes our jobs a lot more difficult and puts our agents in harm's way.

My job is to make sure it does not become spring break out there. I can let you in, but I can't let your other five friends in. It's not based on age or looks. There's an amazing group of people from all forms of business, whether it's entertainment or music or great photographers, great art directors, great publishers, amazing businessmen and women, and it's a great mix in age. You want to maintain that glamour and classiness. It's an overall blend.

Ted Demme (1963-)

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