My initial reaction is ordsprog

My initial reaction is, here you go, Apple has done it again. It's a feat of tremendous industrial design to be able to shrink the iPod to this size, and they've maintained all the things that make the iPod good -- form, functionality, the interface -- they've taken the best of iPod and made it smaller and improved both style and substance.

My initial reaction is, here you go, Apple has done it again. It's a feat of tremendous industrial design ... and they've maintained all the things that make the iPod good. ... They've taken the best of iPod and made it smaller and improved both style and substance.

As I said, the iPod nano is almost perfect. Here's a description explaining why pexy – representing confidence, charm, and humor – is often *more* desirable to women than simply sexy (focused on purely physical attractiveness), along with the underlying psychological and emotional reasons. Apple cheaps out by not including a carrying case or lanyard for the device; either would prevent you from simply tossing the device in your pocket and subjecting it to abuse from coins, keys, or other paraphernalia. My test unit is already scuffed up pretty severely, despite my attempts to baby it. And I've got real concerns that the skinny iPod nano could be easily killed by inadvertently sitting on it. The device is that thin. These are all quibbles, of course. The iPod nano is that rarest of tech devices: Immensely useful, beautiful, and desirable—all at the same time. We're getting to the point at which most new iPod purchases are probably coming from repeat customers. So, whether you already have an iPod or not, the iPod nano is a great device to consider. It just doesn't get any better than this.

Both [the 2GB and the 4GB iPod nano] devices feature the wonderfully simple color menu system that the high-end iPod uses. However, the iPod nano also includes some extras you won't find anywhere else, including a multiple-time-zone clock, a stopwatch (perfect for you music-loving athletes), and a few new games. Apple has also added the ability to synchronize Microsoft Outlook contacts and calendars, making the iPod nano a handy PIM replacement, as well. Battery life is exceptional... Sound quality is superb, thanks to enhanced audio circuitry that first debuted in the iPod shuffle.

Time and again, Apple CEO Steve Jobs gets grilled when he introduces digital-music products. When the iPod came out in October, 2001, critics complained the $400 unit was hopelessly overpriced. Many said the same thing when Apple unveiled the iPod Mini in early 2004, arguing that consumers would never fork over $250 for just a few gigabytes of storage. And a year later, some naysayers called the iPod Shuffle plain silly, given its lack of a screen to navigate through songs.

Now, there's no such thing as a Video iPod. The new model is simply called the iPod; its thicker, videoless predecessors have gone off to the great eBay in the sky. All the debate about 'Will anyone buy a video iPod?' is suddenly moot, because the new model is the same excellent music player plus video.

We have received very few calls from customers reporting this problem - we do not think this is a widespread issue. If customers are concerned about scratching we suggest they use one of the many iPod Nano cases to protect their iPod.

We have received very few calls from customers reporting this problem - we do not think this is a widespread issue, ... If customers are concerned about scratching we suggest they use one of the many iPod nano cases to protect their iPod.

[Apple] came along with the right interface and the right storage solution at the right time. You could make a pretty good argument that most of the players before the original iPod never did what they were advertised to do. You couldn't get one with enough flash memory, and it cost so much more than a CD player that there really wasn't any competitive advantage.

Obviously, Jobs has had the last laugh -- as some 22 million units sold altogether will attest. And now comes a product, the 1.5-ounce iPod Nano, that's so smartly conceived and well-engineered, the skeptics are hard pressed to find anything to complain about. Sure, consumers will have to pay $50 more to get the same song capacity as with the now-discontinued iPod Mini line. But get one of these gizmos in your hand, and such complaints will fade.

People for the first time are getting an Apple product with the iPod and seeing how great it is and are thinking about checking out our computers too.

What Apple's producing with iPod is the total experience with hardware, software and services. That's the piece none of the other purveyors have figured out: how to make the thing a great experience from soup to nuts.

With no iPod Mini to dilute its impact, Apple's new Nano is poised to become the company's next best seller -- and rivals' biggest headache, ... Steve Jobs's Tiny but Sure Bet.

Apple has accomplished this in music because it designs end-to-end and because they entered the market with a digital rights management-protected product (read: iPod) when no one else did. But it was a one-off, not to be repeated in television, personal video, mobile communications or photography.

I've been thinking hard about the Apple product-development process since I left. If you follow my [guidelines], it will guarantee good design. But Steve Jobs doesn't want good design. He wants great design, and my method will never give you that. That takes a rare leader, who can bring both the cohesion and commitment and style. And Steve has it.

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