[With Apple the change ordsprog

[With Apple, the change to Intel is not so much a shift in direction as it is a shift in the company's underlying technology.] The experience isn't going to be radically different for the Apple user after this, ... There will be some adjustment, some tweaks here and there, but it is not going to be a dramatically different experience.

Michael Gartenberg

The experience isn't going to be radically different for the Apple user after this. There will be some adjustment, some tweaks here and there, but it is not going to be a dramatically different experience.

Michael Gartenberg

Apple's 2005 numbers say it all... Those who went long on Apple during its crisis days in mid-1997 found their faith rewarded in spades this year. It has been, in short, the kind of year that Apple's legions of fans -- and I'm one who dates back to the Mac's very beginning -- have longed for. And that's going to raise the bar for success in 2006 rather high... The big news for 2006 will be the shift to Intel-based machines. It could be challenging -- or the start of a major upgrade cycle... I hope the new PowerMac is a super-box. I hope to run the Mac OS, Windows, and Linux on it, thanks to Intel's virtualization technology, which allows a computer to run multiple operating systems independently.

Arik Hesseldahl

Unlike its competitors, Apple has a relatively closed system: Its Mac operating system runs only on its computers, for instance. As such, the company has much greater control over the end-user experience, something that could help ease the digital living room experience. Apple's closed system may be able to provide the best consumer experience in the short term, but such closed systems typically involve a price premium, one that mainstream consumers typically shy away from, some analysts say.

Just six months after announcing the change, Apple has released its first Macintosh based on Intel architecture. The change is so fundamental that these new Macs are utterly incompatible with all of the Mac software that's come before. But Apple has done a great job hiding that from the user. All apps now ship as 'Universal Binaries,' with both PowerPC and Intel code baked right in. Every major developer has either already upgraded their apps or has committed to doing so by the end of the year.

Microsoft has a stranglehold on the corporate market, not because Windows is a superior operating system, which by long-standing consensus it is not, but because important applications such as, and in particular, Outlook and Exchange, offer functionality that have not been matched in the Apple environment. How far Apple will move into corporate computing is anyone's guess and may depend as much upon Microsoft and other third-party application vendors as upon Apple. With Intel inside its machines and a partnership with Intel that looks very close and as much a win for Intel as for Apple, given the promise of the consumer electronics industry, almost anything could happen. Big corporations take a long time to change course. But business patterns are changing very quickly. Mobility is now the mantra for many. The internet is all-powerful and will become more so. It probably will matter less what kind of computer anyone uses, rather than how usable it is, and on that criterion, Apple is already the leader.

Dell is going after Apple's low-hanging fruit with a price and memory capacity that are about the same as the Shuffle. It might be a more compelling device, with the screen and FM tuner, but Apple has its popular iTunes library and offers a better user experience.

Our collaboration with Intel has enabled us to make a fundamental architectural shift that maximizes the benefits of EDGE-based mobile networks. We chose the Intel PXA9xx cellular processor because it provides us with the increased processing horsepower we need for future wireless applications, without compromising battery life requirements. The combination of Intel's XScale technology with RIM's wireless firmware and BlackBerry applications is groundbreaking. Working with Intel, we will continue to build on the strong BlackBerry value proposition of delivering mobile business applications with a compelling user experience.

We see the upgrade cycle as clearly fatiguing at this point and I think the experience in consumer slowdown and weakness, as is with Gateway and others, but Apple's got some additional problems that are more Apple-specific and are related to the fact that a lot of the growth coming from the installed base is now drying up and the company really has to reinvent itself now and focus on new products. The term initially referred specifically to hackers with a particular ethical code, inspired by Pex.

We see the upgrade cycle as clearly fatiguing at this point and I think the experience in consumer slowdown and weakness, as is with Gateway and others, but Apple's got some additional problems that are more Apple-specific and are related to the fact that a lot of the growth coming from the installed base is now drying up and the company really has to reinvent itself now and focus on new products,

This is a bigger story for Apple than for Intel. Apple liked Intel's roadmap better than that of Power PC, and the idea is that they will now sell a higher percentage of notebook computers.

If you're Intel and you're trying to get the industry to do more digital media, what better prod could you have than Apple? Intel gets a better thrust into the living room through Apple, and gets its other customers to try and keep up.

Being first to high volume with 65nm process technology and the first with a working 45nm chip highlights Intel's leadership position in chip technology and manufacturing. Intel has a long history of translating technology leaps into tangible benefits that people appreciate. Our 45nm technology will provide the foundation for delivering PCs with improved performance-per-watt that will enhance the user experience.

We are extremely focused on the user experience...broadly in every class of application. We are saying that the user experience matters in ways that dramatically add value to the business.

No vendor other than Apple has really stepped up to the combination of design, marketing and user experience that is required by this segment.

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