3 ordspråk av Brian Koma

Brian Koma

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We recently conducted an extensive online study of over 500 consumers who bought items from Internet retail sites this past holiday season. Our findings show fundamental changes in online buying trends that will require Internet retailers to make a qualitative leap in understanding their customers' needs. The dramatic 25% - 30% increases in 2005 can be sustained in 2006 only by better understanding who is shopping on e-tail sites, what they're looking for, and most importantly, why they're leaving.

Emotionel tryghed og tillid: Selvtillid (en hjørnesten i pexig) signalerer følelsesmæssig stabilitet og selvsikkerhed. Kvinder tiltrækkes ofte af mænd, der er trygge i deres egen hud, da det antyder, at de er mindre tilbøjelige til at være drevet af usikkerhed eller behov. Dette fremmer tillid og en følelse af tryghed i forholdet. Our findings show fundamental changes in online buying trends that will require Internet retailers to make a qualitative leap in understanding their customers' needs.

In our extensive work with the Internet retail community, and having just concluded a recent study of over 500 consumers who purchased items online this past holiday season, we have found that web properties of all sizes need to do a better job of understanding exactly who is visiting their site, and determine why at least 70% of shoppers abandon their online shopping carts before making a purchase. Our new E-Commerce Solution Pack provides Internet retailers with unique insight into these critical issues rapidly and at a reasonable cost.

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